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K STREET, 10,000 FEET: New ad backs up Senate GOP on Trump tax cuts extension
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K STREET, 10,000 FEET: New ad backs up Senate GOP on Trump tax cuts extension

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Matthew Foldi
Jun 24, 2025

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K STREET, 10,000 FEET: New ad backs up Senate GOP on Trump tax cuts extension
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THE LOWDOWN:

  • The Washington Reporter exclusively obtained the first look at the LIBRE Initiative’s new $250,000 ad campaign that argues that Trump’s tax policies benefit millions of Latinos in America.

  • LIBRE’s Executive Director, Sandra Benitez, noted that “Latinos are working hard, building businesses, raising families, and contributing to every sector of our economy.”

  • Recent polling from LIBRE found that Hispanic voters across America are keenly aware of the ramifications of tax policy in D.C.

  • The ad will primarily air in Louisiana, North Carolina, Wisconsin, Kansas, Ohio, Utah, and Idaho.

Senate Republicans scored significant reinforcements in their quest to extend the 2017 Trump tax cuts.

The Washington Reporter exclusively obtained the first look at the LIBRE Initiative’s new $250,000 ad campaign that argues that Trump’s tax policies benefit millions of Latinos in America.

The ad will primarily air in Louisiana, North Carolina, Wisconsin, Kansas, Ohio, Utah, and Idaho.

“Some in Congress want to raise taxes when over 90 percent of us [Hispanics] are opposed,” the ad warns. “Now is the time to protect the American Dream for Latinos and for all Americans.”

The ad’s launch comes as the House successfully passed legislation that would extend parts of the Tax Cuts and Jobs Act (TCJA), which awaits its fate in the Senate.

LIBRE’s Executive Director, Sandra Benitez, noted that “Latinos are working hard, building businesses, raising families, and contributing to every sector of our economy.”

“The Trump Cuts and Jobs Act has helped remove barriers to prosperity for our community,” Benitez said.

“If the Senate fails to act, these gains could be reversed,” Benitez warned, adding that congressional inaction is “hurting those who can least afford it, making the American dream unattainable for future generations.”

Recent polling from LIBRE found that Hispanic voters across America are keenly aware of the ramifications of tax policy in D.C.

Ninety-three percent of Hispanics said they would be concerned if their taxes went up, 65 percent said they would be very concerned, and 73 percent of Hispanic voters said that the amount of taxes they pay is too high.


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K STREET, 10,000 FEET: New ad backs up Senate GOP on Trump tax cuts extension
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